Meet your coach
My name is Salma Dadoun, I am a Certified Professional Coach, ICF Associate Certified Coach, Energy Leadership™ Master Practitioner and COR.E Leadership & Transitions Dynamics Specialist.
I graduated from the U.S.’ Institute for Professional Excellence in Coaching (iPEC), home to one of the most respected and rigorous coach training programs in the world, fully accredited by the ICF.
My pursuit of excellence has always been at the heart of my education and professional life. With a background that spans across Casablanca, London, Madrid, and now Paris, I hold a Bachelor’s degree in Management from Warwick Business School and a Master’s degree in Management from IE Business School.
Yesterday I was clever, so I wanted to change the world. Today, I am wise, so I am changing myself.
MY PURPOSE
I’ve been passionate about positive psychology and personal development for as long as I can remember. Fascinated by neuroscience and the workings of the human brain, I’ve always been curious about what shapes our attitudes, habits, and behaviors—and, most importantly, how we can grow, shift our perspective, and create a more fulfilling life.
Over the years, my own journey of self-development has been nothing short of transformational. In 2022, I began my formal coaching path, a turning point that opened my eyes to the concept of energy—how everything around us is energy, how energy attracts like energy, and how awareness is the first and most powerful step toward growth. What struck me most was discovering the power of conscious choice: realizing that I could create my own reality by shifting my energy, removing blocks, and reframing my thoughts and beliefs. This shift changed not just my emotions and actions, but my habits, relationships, and overall way of being.
After navigating significant hardships, I made a liberating decision: I turned my life 360°. I consciously transformed my challenges into opportunities and committed to live in full alignment with my truth. I released limiting beliefs and relationships that no longer served me, and I rebuilt my life from the inside out : stronger, wiser, and unapologetically myself. Today, I live in full authenticity, harnessing my energy to respond—rather than react—to challenges. I’ve cultivated emotional balance, resilience, and freedom. Most importantly, I’ve reconnected with my own inner power and embraced the limitless field of possibilities that was always within me.
This transformation revealed my mission and the heart of Salma Dadoun Coaching: to help others thrive through change, master their lives, build resilience, and step into their fullest authenticity, freedom, and fulfillment.
CLIENT TESTIMONIALS
I worked with Salma over 12 coaching sessions to elevate my awareness, remove blocks in order to live up to my potential and experience more satisfaction, peace and joy in both my personal and professional life. Salma is a very empathetic listener and is able to capture and play back in meaningful ways what is being shared. This, combined with her ability to ask great questions, provide a meaningful perspective, encourage relevant action and celebrate achievements, really helped me make some transformational changes that are sticking. Salma is a great coach and I really enjoyed working with her and recommend her whole heartedly.
I had the opportunity to take part in an intensive coaching program with Salma Dadoun, and it’s an experience I 100% recommend. Salma is highly professional, attentive, and caring. She knows how to listen without judgment and asks the right questions at the right time. Her sessions are clearly structured, which allows for real, concrete progress. I always leave feeling motivated, with a clear mindset and practical tools to keep moving forward. A truly human, inspiring, and high-quality coaching experience.
I had the privilege of working with Salma as my coach, and I must say that it was an incredibly positive experience. Salma's supportive and empathetic approach made me feel heard and understood, and her insightful questions helped me gain new insights and perspectives. With her guidance, I was able to move past my limiting beliefs and make meaningful progress towards my goals. Salma is a truly gifted coach who is passionate about helping others achieve their full potential. I can highly recommend her to anyone in need of a skilled and compassionate coach.
Salma has the ability to listen. Many coaches don't listen for the key details in a coaching dialogue. She has the ability to keep up with the flow of conversation. This includes when thoughts are chaotic and unstructured. In our coaching session, she helped me achieve an understanding of what was behind my pain of loneliness and disconnection. She demonstrated an ability to challenge my limiting beliefs around finding meaningful connections. I would highly recommend Salma as someone who will push you, who will listen for the key details and get you the result of a deeper understanding of yourself.
Embark on your transformative journey!
Book a free Discovery session (30min) by choosing the time slot that suits you best.
